图书简介

1. Transforming Insurance Industry through InsurTechUmasankar M, Kavitha Desai and Padmavathy Sb2. Impact of e-Service Quality on Perceived Value, Brand Experience and Loyalty in D2C Channel Priyansha Shami and Leena Fukey3. A Comprehensive Review on the Implementation of Social Media in Business-to-Business (B2B) MarketingN. Madhumitha, G. Nirmala, Jayasree Krishnan and Monisha4. A Cross Country Analysis of the Opportunities and Challenges in the Banking SectorAngelin S. Kiruba, Safeer Pasha M., A. Pankajam and Girish Lakhera5. A Deep Learning Based Analysis of the Human Resource Management and the Organizational PerformanceSujay Mugaloremutt Jayadeva, Harmeet Matharu, Runumoni Lahkar Das and Rajesh Deb Barman6. An Innovative Model for Financial Crisis in HR ManagementK. Guru, S. Raja, G. Jitendra and Navaneetha Krishnan Rajagopal7. Role of Strategic Management in Developing Business Organizations—A Meta-AnalysisE. Hymavathi, Kalpana Koneru, Sanjay Modi and Shubhendu Shekher Shukla8. Financial Management Procedures: a detailed Analysis of CEOS of Small and Medium-Sized BusinessesNiyati Joshi, Muhammed Shafi M. K., Rajesh Verma and Shruti Sharma9. An Extensive Survey of the Field of Interactive Digital Marketing Using a Bibliographic Network AnalysisDinesh Gabhane, A. Celina, Manish Gupta and Deepak Kaushal10. “What Fuels the Employees in Startups?”: Hybrid/Colocated/Virtual Working Environment towards EfficiencyJenifer Esther D. and Rashmi Rai11. Prediction of Customer Default in E-commerce based on Spider Monkey Optimized Scalar Random Forest AlgorithmShashi Kant Gupta, Bhadrappa Haralayya, Vikas Kumar and Iskandar Muda12. An Empirical Analysis of Critical Success Factors for E-Commerce ApplicationsMahesh Singh, Veer P. Gangwar, Vikas Kumar and Iskandar Muda