图书简介
For decades, social perspectives, and even academic studies of language, have considered clichés as a hackneyed, tired, lazy, unthinking and uninspiring form of communication. Authored by two established scholars in the fields of Systemic-Functional Linguistics and Discourse Studies and Pragmatics, this cutting-edge book comprehensively explores the perception and use of clichés in language from these complementary perspectives. It draws data from a variety of both written and spoken sources, to re-interrogate and re-imagine the nature, role and usage of clichés, identifying the innovative and creative ways in which the concepts are utilised in communication, interaction, and in self-presentation. Observing a rich, complex layering of usage, the authors deconstruct the many and varied ways in which clichés operate and are interdependently constructed; from the role they play in discourse in general, to their functions as argumentative strategies, as constructs of social cognition, as politeness strategies, and finally as markers of identity.
Abbreviations; 1. On Clichés; 2. Clichés in discourse; 3. Clichés as argumentative strategies; 4. Clichés as social cognition; 5. Clichés as politeness strategies in evaluation; 6. Clichés as identity markers; 7. Concluding remarks; 8. Appendix 1: Clichés in news comments; 9. Appendix 2: Clichés in corporate mission statements; 10. Appendix 3: Clichés in evaluation; 11. Appendix 4: Clichés as identity markers in The Apperentice BBC’s reality TV show.
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