图书简介
A complete one-stop-shop for any student of health promotion. How to improve and protect public health is one of the biggest questions facing the 21st century and this book exists to help tackle it head on. Setting out the What, Why, When, Who, Where and How of health promotion across 20 bite-sized chapters. It explores the full range of theories, context and strategies that influence contemporary health promotion. Key features: Comprehensive coverage: all facets of health promotion introduced and explained Combines the theoretical with the practical: knowledge blended with the key skills and attributes needed for effective health promotion Extensive range of global case studies: read about the enormous range of possibilities and creative ways health promotion can be achieved This is the ideal textbook for any undergraduate or pre-registration student starting their health promotion or public health journey. It provides a complete package of information that will lay the groundwork for your learning and future practice and will help you succeed with assignments, essays and exams.
Chapter 1 - What is ‘health’? \\ Chapter 2 - Health promotion: an historical overview \\ Chapter 3 - Health Promotion Approaches \\ Chapter 4 - The role of health promotion in tackling contemporary health challenges \\ Chapter 5 - Inequalities in health \\ Chapter 6 - The importance of health promotion values \\ Chapter 7 - Assessing Health Needs: Principles and Practice \\ Chapter 8 - Valuing Lay Perspectives \\ Chapter 9 - Understanding epidemiology and health profiling \\ Chapter 10 - The role of the individual \\ Chapter 11 - The role of the state \\ Chapter 12 - Partnership working \\ Chapter 13 - Settings approach: overarching theory \\ Chapter 14 - Healthy settings in action \\ Chapter 15 - Virtual settings for health \\ Chapter 16 - Professional competencies and core skills \\ Chapter 17 - Searching and appraising the evidence \\ Chapter 18 - Planning and designing health promotion programmes \\ Chapter 19 - Health promotion research and evaluation \\ Chapter 20 - Communicating effectively
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